The Forms section in Tools allows you to create custom forms to collect additional information or send notifications to fans during checkout. Forms can be optional or required. 

Example 1: You need the phone numbers of each of your ticket holders.

Example 2: You need to know the first name and last name of each ticket holder, not just the order purchaser. 

Example 3: T-shirts are included in a certain ticket type and you'd like to know sizes ahead of time

Example 4: You would like to know bottle preferences for VIP tables.