The Promos section in Tools allows you to create custom promotions for discounts on any of your sales. 

1) Click on Promos in the Tools section.

2) Click the blue "Create New Promo" to make a new one, or click on an existing Promo to edit.

3) Basics

A) Promotion name: Establish the name to be listed on the promotion card. This title will not be the code used by fans to redeem the promotion. This is for internal purposes only.

B) Start Date: The first date and time that this promotion is active and able to be redeemed.

C) End Date: The last date and time that this promotion is active and able to be redeemed.

*This is optional. Leave blank if your promotion is ongoing. 

D) Discount Type: Use the drop-down to specify whether the number in the "#" box (E) will be applied as a percent discount (%) or a flat rate discount ($).

E) #: The percent number, or flat rate amount to be discounted (i.e., "10" for 10% off or "10" for $10 off).

F) Applied: Use the drop-down to specify whether the discount will be applied to the fan's entire order or to each individual ticket. 

Single Ticket Type (Largest Discount) will calculate the discount for all tickets in each qualifying ticket type and then apply the discount to the ticket type that will give the highest discount value. Applying the discount to each individual ticket will yield the largest discount. 

Per ticket creates a discount for each qualifying ticket in the cart.

*If Per Ticket is selected and the maximum setting is set to X, then the max number of tickets per order the promotion can be applied to is X irrespective of how many tickets are added. (i.e., if you set the maximum to 2 and you have $1 off per ticket and added 5 tickets to the cart, your total discount would be $1 x 2 = $2). 

G) Max uses: Maximum uses for this promotion, including all codes. 

*Leave blank for unlimited use.

H) Limit per code: Maximum uses for each CODE within the promotion.

*Leave blank for unlimited use.

4) Codes: You can either upload a CSV file of unique codes using the upload icon, or you can add a new code using the + sign. As you can see, you can have multiple codes for the same promotion (TIXR10, TOP10, 10FF all for the 10% promotion).

5) Add Code

A) Code: The name of the code. This is what fans will use at checkout.

*Special characters (@, !, ?, etc) are not supported. An email address cannot be used as a code.

B) RID: Specify a Referral ID to be attached to each promotion code so that you can easily track the application rate of each individual code. You will receive a source report after your event passes detailing which codes were applied, how many times they were applied, and the referral ID associated with the code.

* This is optional.

C) Add: Add the code and move back to the main screen for the next step.

D) Save + Add: This allows you to save the code and have this create screen stay up to seamlessly create another code.

E) Generate random code: Generate a random code rather than creating your own.

6) Apply: In order to make the promotion redeemable for your customers, you must activate it for each ticket type in an event. 

A) Use the dropdown to select which event(s) you'd like to assign this promotion to.

B) If you have selected multiple events, select one and click on the blue box to expand the list of ticket types.

C) Select the tickets you would like to apply to this promotion. 

D) Enter the number of times a discount code can be used for that ticket, if applicable.

7) Apply a tag: If you have added a tag on an event or ticket level, you can then apply the same tag to your promo, and those events or tickets can use that promo code.

8) Press "Save" at the top right and you are done!

*You can always test if the promo code is working correctly by going through the checkout flow.